More people than ever are using WordPress to set up their websites, whether they need a corporate website, a portfolio, blog, or an online store. It’s no wonder, then, that so many developers choose to jump on the WordPress bandwagon and try to earn some extra cash on the side. However, if you’re hoping to develop a theme that people will actually buy, you need to keep in mind there are some key WordPress theme features that separate premium from the free themes. Don’t just slap a random price on the theme you developed over the weekend and hope the money starts pouring in. Instead, check out these simple tips and make sure your buyers get the bang for their buck.
Take Social Integration To The Next Level
There’s no denying the importance of social media in our digital age. Long gone are the days when Facebook and Twitter were just simple websites we used to connect with friends and family – social media is one of the most important marketing tools and your buyers are well aware of this. To make your theme more appealing, make sure it supports social sharing. At the bare minimum, allow sharing across Facebook, Twitter and Pinterest (three most popular social networks that focus on visuals).
However, if you really want to step up your game, consider taking the social integration to the next level. If your theme supports user profiles and client accounts, consider adding the ability to sign in using the social credentials.
Customizability Is King Of Key WordPress Theme Features
One of the reasons people love using WordPress is the ease of customizability. Your buyers will want to customize the theme to match their own style and reinforce their brand, so don’t lock them out of one of the key WordPress theme features. Make sure you include multiple homepage layouts, tons of predefined elements and page layouts, shortcodes, and even widgets. However, don’t forget to make it easy for your buyers to customize each of these easily and without having to mess around with the code too much.
Mobile And Retina Are More Than Just Buzz Words
The number of people using mobile devices to access the internet has increased so much that even Google had to take notice of it and adjust the search algorithms, giving mobile-friendly websites better rankings. However, it’s not just Google that pays special attention to this. If you want your theme to stand out, responsive design is one of the key WordPress theme features you absolutely have to include.
Chances are, your buyers aren’t looking just for responsive themes. Retina and HD displays took over the world by storm, and the quality of images matters more than ever. The number of Retina-ready themes available is growing on a daily basis and becoming an in-demand feature. Not only will the images be sharper and crisper, but fonts and the overall design of your theme will also be sharper. Making your theme Retina-ready will certainly add value to it and can affect the sales considerably.