When people think of top selling WordPress themes, they usually think of a creative layout, stunning images and great color schemes. However, from the developer’s point of view, there’s so much more that goes into creating a theme that will sell like hotcakes. If you’re thinking about giving theme development a shot, check out these vital tips before you start developing your own premium theme.
What Makes Top Selling WordPress Themes Successful?
Jack of all trades, master of none – this popular figure of speech perfectly applies to theme development. If you’re trying to develop a theme that will appeal to absolutely everyone, you’re more likely to end up with a theme no one will want to buy than a theme that will be featured among top selling WordPress themes. A theme that appeals to a fashion photographer will hardly appeal to someone running a pharmaceutical company.
In order to design a theme that sells, you need to clearly define your goals: who do you think will be your buyers, what layouts will appeal to them, what features are they looking for? You shouldn’t even think about writing the first line of code until you have answers to all these questions. These answers will keep you on the right track and make sure you don’t clutter your theme with useless features and design elements just because they appeal to you personally.
Design Matters… But So Does The Admin Stuff!
While designing a beautiful theme is vitally important, your work is far from being over. The design is what gets your potential buyer’s attention. It’s the first impression that will affect whether they decide to look further into your theme or moves on to the next one. Potential buyers come for the design, and stay for the features! Your theme may be the most stunning theme available, but if you don’t provide your potential buyers with everything they need, it won’t do you any good.
You spend countless hours coding and tweaking your theme to create a perfect theme, but it’s easy to overlook one simple, yet vital element: customization. You will want to provide your buyers with enough options to turn your theme into a truly unique website that will stand out no matter how many people use your theme to set up a website. You should consider going an extra mile and including your own options panel to simplify the customization process. Enabling your buyers to customize every element of your theme without having to write a single line of code will definitely get you one step closer to having your theme featured among top selling WordPress themes.