The industry of theme design keeps evolving with new WordPress design trends and fads coming and going. If you want to create a theme that sells like crazy and leaves the best impression possible on your buyers, you have to make sure everything is up to date and on trend. To help you figure out which trends are here to stay and which ones are just fads not worth your time, we put together this list of WordPress design trends bound to shake up the design community in 2015. Whether you’re developing your first theme, or thinking about updating an existing one, you will want to keep these things in mind.
Image And Video Parallax Backgrounds
Today’s Internet users are merciless when it comes to deciding whether to stick around and browse a website or leave, which means you have only a few seconds to grab your visitor’s attention. Many designers choose to go with large, beautiful background images, or even using fullscreen video to stand out. To turn your website into a truly memorable browsing experience, you should consider using large typography and parallax effects and animations for the added wow factor. Using parallax effects will not only make your visitors want to scroll more, but also help organize your content and emphasize important elements.
Adaptive Design Is No Longer Optional
More people than ever are using mobile devices to access the internet, so you want to make sure your theme looks just as good on a smartphone as it does on a desktop computer. With the sheer number of devices with high-definition screens packing unbelievable amounts of pixels per square inch available out there, even the tiniest detail can make or break your theme, and most buyers won’t even bother with your theme if it hasn’t been optimized for Retina displays and mobile devices in general. If you want to make sure people actually want to buy your theme, making your theme mobile-friendly, especially Retina-ready is one of the WordPress design trends you should definitely consider.
Latest WordPress Design Trends In Page Layout
Considering the popularity of mobile devices, it shouldn’t be a surprise that more and more developers opt for longer web pages instead of linking to different pages, especially on their homepages. Scrolling is so popular that many developers don’t even bother with the traditional website layout – instead, they create one-page themes, as it’s much easier for visitors to scroll through a website, particularly on mobile devices, instead of clicking around in search of the information they’re looking for. Combined with other WordPress design trends, such as parallax scrolling, one-page layouts enable you to tell your story in a well-structured and compelling way.
The Issue Of Menus
The goal of almost all the latest WordPress design trends is showcasing the content in a unique and creative way, and removing the distractions and enabling the visitors to focus on the important elements. One of these trends is definitely hiding the main navigation menus. It first appeared in mobile websites in order to save as much screen real estate for the actual content. However, hidden or collapsible menus are one of the WordPress design trends that will definitely spread to desktop websites as well. These hidden menus become visible only when the visitor clicks on the appropriate icon, which gives your theme almost an app-like look and feel.